About Launch Camp
Launch Camp is the first step towards understanding the customer and market for your project or idea. The program gives you the skills, frameworks and mindset to determine 'proof of problem', demonstrating the value of your research project and how it addresses a problem in the market.
What teams will get out of Launch Camp
By the end of the two-day experience, participants will be able to:
- apply effective tools to articulate and iterate the unique value proposition of their research/idea
- apply effective tools to articulate and iterate the potential customer segments of their research/idea
- understand and experience a different approach to working on their research impact
- gain experience in presenting their research in a way that's focused on the problem their solving and the impact it has on the world.
How Launch Camp is delivered
Launch Camp is a high intensity, fast-paced two-day program in a facilitated workshop format. It usually takes place over two consecutive days mid-week.
What time commitment is required
The program requires light effort and allocation from participants. Limited pre-work plus the two days of workshops.
How you can engage with Launch Camp
Launch Camp can be run on demand for your organisation. There is a cost involved in delivery. For more information about how we can deliver this program for your organisation please contact us.