Aligning Indigenous recruitment with Indigenous career paths
Indigenous ways of knowing and doing offer unique perspectives which are valuable for many employers and industries.
In working towards reconciliation, many organisations have put plans in place to increase Indigenous representation in their workforces. CSIRO’s Reconciliation Action Plan commits to improving employment outcomes by increasing Aboriginal and Torres Strait Islander recruitment, retention and professional development.
However, Aboriginal and Torres Strait Islanders represent less than two per cent of the Australian workforce.
To successfully recruit from this small but highly sought-after pool of talent, we need a rich understanding of the location, skills and qualifications of the Indigenous workforce.
The Indigenous Jobs Map
Working collaboratively with Indigenous researchers and an external Indigenous-led panel of experts, we developed an AI-powered tool to support Indigenous employment outcomes.
The Indigenous Jobs Map is an interactive online platform with two purposes. First, it can inform Aboriginal and/or Torres Strait Islander students, carers, teachers, advisors and workers' career decisions. Second, it can inform recruiters and employers who are seeking to employ Aboriginal and/or Torres Strait Islander peoples.
The map captures the market for Indigenous talent by crunching data on more than 10 million job ads posted on Adzuna. A machine learning algorithm was used to identify ads posted between January 2016 and December 2022 which are either identified (requiring or prioritising Indigenous candidates), call for cultural capability, or encourage Indigenous applicants.
The online ad data was analysed alongside Census, University, Vocational Education and Training data to form a picture of the profile of the Indigenous workforce.
Data-driven insights for job seekers and employers
The data reveals the number of Indigenous-focused job ads more than doubled between 2016 and 2022. Companies in Western Australia posted the most Indigenous-focussed job ads overall, and the healthcare and social assistance sector led the charge for identified roles.
Recently, our researchers dove deeper into the data. Their analysis revealed despite the growth in Indigenous-focussed job ads, the diversity and quality of roles is limited. For example:
- Some regions have a high proportion of Indigenous workers but low Indigenous-focused job postings, and vice versa
- Identified positions tend to be in lower-skilled and less well-paid occupations
- 14 per cent of all Indigenous-focused roles were for community and personal service workers
These insights can be used to better target Indigenous recruitment strategies to increase success rates.
It is also a rich source of information for students and job seekers, who can use the map to identify the locations and sectors where employers are actively seeking Indigenous workers and what qualifications they require.